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Full-Stack Web & CRM Developer

I build websites, admin portals and CRMs for businesses.

I design and build business websites and the systems behind them: staff portals with sign-in and roles, enquiry pipelines and admin dashboards, from first sketch to launch.

Available for selected projects · Lahore, Pakistan · working worldwide · I reply within 24 hours

Recent work: FlyLoveHolidays, a UK travel company’s website and staff portal · SHEGLAM PK, an independent SHEGLAM stockist’s online shop with an admin portal.

Live projects, captured at 1920 × 1080. Click any screen to view it.

Introduction

I build software that does real work.

I’m Adil, a full-stack developer building for the web since 2022. Today I build websites, admin portals and CRMs for businesses, and I run The Social Studios, a small studio for marketing, design and web.

I started by opening source code to see how things worked, and turned that curiosity into a discipline. I’m also studying Computer Science at the University of Central Punjab.

Building since
2022
Runs
The Social Studios
Based in
Lahore, Pakistan
Studying
BS Computer Science, UCP
More about me
Adil Farooq as a 3D animated character, smiling and waving, in a brown suede jacket over a dark hoodie
Philosophy
“The internet doesn’t need more software. It needs better software — built with intention.”
SHEGLAM PK: The Bestsellers grid: product cards with shade swatches, sale prices and Add to Cart buttons
SHEGLAM PK · online store

Signature Style

Enquiry pipeline

Live demo · sample data

New1

Ayesha K.Dubai · 5 nights

Contacted2

James R.Maldives · 7 nights
Sana M.Turkey · 6 nights

Quoted1

Omar F.Thailand · 9 nights

Booked1

Lucy P.Greece · 7 nights

Audit log

  • 09:00 · Pipeline opened · 5 enquiries

Back-office systems, built to hold up.

Roles · Audit logs · Validated forms

How I build admin portals and CRMs: role-based sign-in, an audit log of key changes, and forms that are checked on the server before anything is saved. The board is a small demo of an enquiry pipeline like the one I built for FlyLoveHolidays.

  • Staff sign-in & roles
  • Audit logs
  • Enquiry pipelines
  • Bookings & invoices
  • CSV import
  • PDF documents
  • Image uploads
  • Transactional email
CRM & enquiry pipelines

Tools

Tools I work with.

The stack behind the projects on this site, grouped by where each tool sits in a build.

Front end

  • Next.js
  • React
  • TypeScript
  • JavaScript
  • Tailwind CSS
  • shadcn/ui
  • Framer Motion
  • HTML
  • CSS

Back end & data

  • Node.js
  • Express
  • Prisma
  • PostgreSQL
  • Neon
  • SQLite
  • Auth.js
  • Zod

Design, hosting & email

  • Canva
  • Vercel
  • Cloudflare
  • Resend
  • Git
  • GitHub

Workflow Overview

How a project runs, from the first message to launch day.

FlyLoveHolidays: FlyLoveHolidays homepage hero: “Holidays Crafted Around You” beside the “Get a Free Quote” form
From wireframe to the live FlyLoveHolidays homepage.
  1. Brief

    We agree on the problem, the scope and what done looks like.

  2. Design & build

    Short rounds, with the work shared as it takes shape.

  3. Launch

    Deployed to production, with the code and access handed over.

Projects

Recent work, live in production.

A UK travel company’s website and staff portal, an online cosmetics shop and my own studio’s site, each with a case study on how it’s built.

live projects in production
7
database models behind FlyLoveHolidays
41
staff permissions in its portal
40
pages SEO-checked on The Social Studios
36

Also built

All projects

University Portal

Full-Stack App · Education · demo

A full-stack student and admin portal for a demo university — role-based access, a 34-table data model and server-generated PDF documents.

View project

Unit.pk

Web Platform · Logistics

A multi-page marketing website for a Lahore freight-forwarding brand, with a validated quote-request API and an interactive trade-network map.

View project

SnapLink

Web Tool · Product prototype

A front-end prototype of a URL shortener — custom or random slugs, instant copy and an offline QR code for every link, built without a framework.

View project

QR Code Generator

Web Tool · Utility

A single-page QR generator for links, text, email, phone, Wi-Fi and contact cards — live preview, custom colours and PNG export, all in the browser.

View project

Contact

Let’s build something useful.

Need a website, a staff portal or a CRM? Tell me what you’re building.

What happens next

  1. You send a few lines about what you need built.
  2. I reply within 24 hours with questions and a rough approach.
  3. You get a written quote with scope, timeline and price, and we sign an agreement (plus an NDA if you need one) before any work starts.
  4. Once the final invoice is paid, the code and design are yours, and hosting and domain accounts are in your name.